Lisette Martinez has been named Vice President of Sales and Marketing for Comcast’s Greater Chicago Region, which includes Illinois, Northern Indiana and Southwest Michigan. In her new role, Martinez oversees the company’s regional direct and indirect, multi-family and retail sales channels, as well as its marketing strategy.
Martinez began her career in the consumer electronics industry and rose through the ranks at big-box retailers. Since joining Comcast in 2013, she has served in an array of progressive roles, the latest being Vice President of Retail Sales for the region.
Martinez serves as co-lead for Comcast’s regional Diversity, Equity, Inclusion and Belonging (DEI&B) Council and is a member of Women in Cable Telecommunications (WICT).
